Finally, a non-moronic opinion on digital piracy:
I am pretty confident that if you did a demographic study of the people who grab torrents and unauthorized content off the Internet, the majority of them would not be economically able to pay the prices on the products. Another data point to think about is when you were in college, was the money you spent on books a good experience as you saw your beer, food, date, clothes, and incidental money fritter away on books?
Hendrickson sees piracy as a form of marketing. Yup.